This year marks Whisbi’s 10 year anniversary. Founded in Barcelona by Alex Bisbe (CEO) & Jose Luis Cantero (CTO), the SaaS company quickly became a global leader in conversational sales, with offices in Barcelona, Madrid & San Francisco. The company was created with one mission in mind: helping B2C companies to connect with customers online and increase their digital sales revenue.

According to customer experience futurist and thought leader Blake Morgan, brands need to become more experience focused to make their customers’ life easier and better by adapting technology into their online business.

Nowadays customers expect a lot from...

Marketing technologies are a set of efforts and tools that utilize technology to help marketers (especially digital marketers) achieve their goals in better and more efficient ways through various digital channels. Almost without exception, marketing technology companies operate on a software-as-a-service model (SaaS).