Conversational commerce: reducing the sales cycle for car brands

Conversational commerce is having a transformative impact on customer experience, the customer journey, and eCommerce as we know it - across all sectors and industries. At a basic level, having a conversational commerce solution implemented on a website means a brand can engage prospective customers from their first visit; drawing them into real-time conversations (chat, voice and/ or video) to address questions, demonstrate products and create a memorable brand experience at the exact right moment - just as coul...